One of a many stylish sister twin — Sonam Kapoor and Rhea Kapoor — is set to hurl out their conform line Rheson On May 12. While we were expecting something like this to come adult for years, we were still agreeably astounded when they done a proclamation on Instagram by GIFs and their unequivocally initial set of engineer wear. A unequivocally innovative approach to do it, really.
A post on Sonam’s Instagram read, “Finally it’s here! So vehement to share what @rheakapoor and we have been operative on…. Our unequivocally possess wardrobe code #Rheson, that launches on 12th May. Available national usually during @shoppers_stop @wearerheson.”
Now, in a new video that Sonam Kapoor posted on Instagram, a sister-duo explain what a conform tag is all about. Stylist Rhea Kapoor says, “Rheson is a code that Sonam and we have put together in a final two-three years.” There’s a lot of suspicion that has left behind this conform line, “The whole indicate of this was to emanate a protected breakwater for girls; for them to welcome conform and not be intimidated by it.”
Watch a video here
But can a common Indian lady means it? We find a answer when Sonam describes their code in 3 words, “fashionable, affordable and aspirational.”
The latest prints are something that would remind we of your childhood and even yet it doesn’t have a quintessential Indian story, it really has roots. The collection is for each Indian girl.
Rhea says, “It provides a event to be glamorous on a day-to-day basis.”
Even engineer Masaba Gupta and a high preistess of conform Anaita Shroff Adajania spoke in foster of a brand. While Gupta says she is all excited, Adajania says it’s good that Sonam has started something of her possess after years of environment trends.
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