MATTEL AND WWE® LAUNCH GIRLS PRODUCT LINE
EL SEGUNDO, Calif., and STAMFORD, Conn., Jul 20, 2017 – Mattel and WWE are rising a girls’ product line that facilities a first-ever conform dolls of Nikki and Brie Bella, Sasha Banks, Natalya, Charlotte Flair, Becky Lynch, Alicia Fox and Eva Marie, to precedence a recognition of WWE’s womanlike Superstars and give a large lady fan bottom a new approach to bond with their favorite brands.
The new WWE Superstars product line, that was suggested currently during San Diego Comic-Con, offers fans an strange approach to play and includes a following:
12″ conform dolls that are articulated and come with mixed fashions desirous by Nikki and Brie Bella, Sasha Banks, Natalya, Charlotte Flair, Becky Lynch, Alicia Fox and Eva Marie.
Role Play equipment that embody a WWE Women’s Championship pretension belt with authentic styling and neat lead medallions, in further to fun accessories like a Bayley-inspired wipe and Sasha Bank’s “Legit Boss” rings.
Action total that have fine accent and confidant ring looks that embody a Superstar’s iconic accessories.
This is a initial time womanlike WWE Superstars will have a conform doll and role-playing line, in further to a movement total desirous by their in-ring characters. The dolls will be accessible for preorder online usually during Toysrus.com commencement Monday, Jul 24, and exclusively during Toys”R”Us® stores national and Toysrus.com this September.
“The launch of a first-ever WWE girls’ product line is a poignant impulse in a expansion of not usually a womanlike Superstars, though a whole company,” pronounced Stephanie McMahon, WWE Chief Brand Officer. “We are respected to partner with Mattel to yield kids with another approach to bond with a implausible womanlike performers who enthuse certainty and strength.”
“At Mattel, we have a low bargain of how girls play and are unapproachable to be WWE’s partner in bringing a initial ever womanlike Superstar conform doll line to fans, pronounced Lori Pantel, SVP and GM for Girl’s Toy Box. “This line shows girls that they too can be a WWE Superstar and fits good within a portfolio of girl’s brands by charity singular doll aesthetics with lenient messages.”